Author: Sophia Reed

Sophia covers digital marketing at CPN Tech, from SEO and affiliate marketing to growing an online business.

Marketing

What Is SEO? The Beginner’s Guide to Search Engine Optimization
BySophia Reed October 20, 2026

SEO, or search engine optimization, is the process of improving a website so it ranks higher in unpaid search results on Google, Bing, and other search engines. It combines quality content, technical site health, and trusted backlinks to earn visibility, clicks, and customers without paying for ads. When your page appears at the top of…

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Marketing

Small Business SEO: The Complete 2026 DIY Playbook
BySophia Reed October 19, 2026October 19, 2026

Small Business SEO: The Complete 2026 DIY Playbook Small business SEO is the practice of making a small company’s website and online listings easy for customers to find through search engines. In 2026, the formula that works combines a complete Google Business Profile, fast mobile-friendly pages, clear answer-first content, honest customer reviews, and consistent business…

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